The Ultimate Plug N’ Play
System For Coaches.
The all-in-one platform built for basketball coaches who are done duct-taping together five different tools just to run their business. Coach pages, training programs, camps, payment automation, mass messaging, merch, and content scheduling, all unified so you can spend more time on the court and less time on admin. Start your 30-day free trial, or have our team build it for you.
Transform Your Basketball Coaching Business With Our All-In-One Platform.
A community of basketball coaches, trainers, and academy owners building real businesses around their craft, together. Not just software, a movement built for the next generation of coaches who want to scale beyond the gym.
Everything You Need, All In One Place.
Stop juggling six different tools. Every system you need to attract athletes, run programs, and grow your coaching business, unified into a single platform.
Professional Coach Page
One stunning home for your training programs, camps, videos, and brand, fully customizable.
- Showcase programs, schedules, and credentials in one place
- Industry-standard polish, total control
Training, Camps & Group Sessions
Manage every training session, camp, and group program from one calendar. Athletes book themselves.
- Two-way email sync & smart scheduling
- Group bookings, deposits, and roster control
Payment Automation
Recurring memberships, one-time payments, deposits, all handled. Track revenue per program in real time.
- Accept payments in multiple formats: subscriptions, packages, deposits
- Failed-payment recovery with auto-retries built in
Email & SMS Communication
Mass text and email your entire athlete list and parent network. Drag-drop email builder, two-way SMS, and automation flows.
- Notify families about schedule changes, new camps, or program drops
- Two-way SMS conversations from the platform, no personal number needed
Social Media Automations
Schedule posts in advance and turn Instagram commenters into booked athletes. Automated DM flows built for coaches.
- Plan content across IG, TikTok, Facebook from one dashboard
- Auto-DM responders that capture parent contact info and book sessions
Your Own Merch Store
A beautiful, fully functional merch shop with no upfront cost. Built for coaches who want to brand their academy.
- Sell apparel and gear with no upfront cost (Printful integration)
- Easy import and remove products from your store anytime
Online Coaching Programs
Build and sell on-demand video courses or live cohort programs. Drip content, gate by membership, and track athlete progress.
Private Coaching Club
Turn your most committed athletes and parents into a paid community. Recurring revenue, exclusive content, weekly coaching calls.
Built For Coaches Like These.
From elite skills trainers to defensive academy operators, here’s what real coaches are building inside the platform.
Prime KG Basketball
Former NBA trainer Kevin Graham scaled from a standing start into $60K+ in group training revenue. Focused landing page, calendar-driven lead magnet, paid lead ads with qualifying forms, full payment processing on TruPortals.
Gibbons & Gibbons Academy
Coach Jay Gibbons modernized his elite defensive training academy from check-based methods into a fully automated AI-enhanced system. Custom website, defensive camp funnel, GBP, and a success-manager engine built phone-first.
One Membership. One Choice.
Whether you set it up yourself or have our team do it, you get the same platform. The only question is how fast you want to start coaching with it.
- Professional Coach Page
- Training, Camps & Group Session Manager
- Payment Automation (subscriptions + one-time + deposits)
- Email & SMS Communication Tools
- Social Media Scheduler & IG Automations
- Your Own Merch Store (no upfront cost)
- Online Coaching Programs
- Private Coaching Club
- Weekly community calls + ongoing training
- 30-day free trial, cancel anytime, no card pressure
Built To Scale Programs Of Any Size.
Answers Before You Even Ask.
The most common questions from coaches before they jump in.
What’s included in the 30-day free trial?
Full access to every feature. Your coach page, training and camp manager, payment automation, email and SMS tools, social automations, merch store, and online programs. No feature gates, no nag screens. If it doesn’t fit your business by day 30, cancel and pay nothing.
Should I do the setup myself or add the Done-For-You option?
Honestly? Most coaches add the Done-For-You setup. Here’s why: setting up your coach page, importing your programs, wiring payments, and configuring automations from scratch takes time. Time you could spend actually coaching. For $197 one-time, our team handles all of it and you’re live in days. If you’d rather learn the platform yourself, you can, but most coaches want to start getting results, not learning software.
How quickly can I be up and running?
With the Done-For-You setup, most coaches are live within a week. Our team builds your page, imports your programs, connects payments, and wires the automations, then jumps on a launch call with you. If you’re going self-setup, expect a few days of focused work to get everything dialed.
Do I need a website or existing audience to start?
No. TruPortals becomes your coach page, your booking system, your payment processor, and your communication hub in one. If you already have an audience on Instagram or TikTok, even better, we’ll help you funnel them in. If not, we’ll show you how to start building one inside the platform.
Can the platform handle both 1-on-1 training and group camps?
Yes. The scheduler manages individual sessions, group programs, multi-week camps, and recurring memberships from one calendar. Athletes book themselves, pay deposits or full amounts, and get automated confirmations and reminders. No more chasing parents for payments.
What if I’m not a tech person?
That’s exactly who the Done-For-You option is built for. Add the $197 setup at checkout, our team handles everything, you only need to know how to coach. We do the building, you do the basketball.
What kind of support do you provide?
Every plan includes weekly community calls with other coaches, training videos on how to grow your business, and ongoing platform support. Done-For-You coaches get priority support during onboarding plus a 1-on-1 launch call with our team.
Stop Managing The Admin. Start Building The Brand.
Start your 30-day free trial today. Add the Done-For-You setup at checkout if you want our team to handle the build, you focus on the coaching. Either way, you’re running faster than you would alone.